Company Name: Magaza Trading W.L.L
Project Title: Business Situational Analysis and Growth (BSAG) Framework
Ecommerce platform with the objective of enabling small businesses in making data-driven decisions using:
1- Tracking: integrated and developed tools within Magaza application to monitor and analyze customers’ behavior.
2- Aggregation and analysis: A Compute Engine is being developed with main functionalities to be: dynamically aggregating product prices and reviews from database, analyzing collected reviews, and handling HTTP requests from the mobile app.
3- Testing and validation System:
- advertisement module that enables administrators to prioritize and control sorting of listed products and categories from backend to frontend
- The surveying module enables administrators to push customized and targeted feedback question to the mobile platform users based on custom user attributes and events.
4- Recommendation Engineer: development of the recommendation system and products clustering using Item-to-Item and User-to-User collaborative ﬁltering techniques
This project is dedicated to the development of a unique framework that consists of proprietary technology, toolkits and knowledge bases with the objective of increasing ecommerce businesses growth rate. This framework embraces human-centered design methodologies and relies on multi-layered input system to collect content.